Columbia opens its first outlet store in Portugal

Columbia has just opened its first outlet-format space in Portugal, in a new location within the expansion area of Vila do Conde Porto Fashion Outlet.

A favourite among outdoor enthusiasts, the brand is known for its clothing, footwear, accessories and equipment for outdoor activities, an identity also reflected in the new store.

Covering around 260 m², the space follows Columbia's most recent outlet store concept, ALU (Advanced Lifestyle Unit), designed to oier a more immersive brand experience, where innovation, performance and a strong connection to the outdoor world, the defining traits of the brand's DNA, come to the fore.

This arrival is also part of the new expansion zone at Vila do Conde Porto Fashion Outlet, which already brings together brands such as Vans, Spanish brand Lottusse and LOLA CASADEMUNT, alongside the Jardim dos Sabores food area and the renovation of several existing zones.